We help B2B consultancies build the digital reputation their expertise deserves.
We transform your executive team’s specialized knowledge into authentic content that helps buyers understand your value, trust your approach, and move forward with confidence.
We'll create a weekly content system designed to build credibility, remove uncertainty, and support the sales process — distributed across your website, LinkedIn, YouTube, and AI search engines.
The current digital landscape in 2026
70%
of AI-powered search users ask questions at the top of the funnel
48%
of AI-citations come from Linkedin, YouTube, and Reddit
88%
of B2B buyers have watched video content to learn about products or services.
80%
of all B2B social media leads are driven through LinkedIn
OUR SERVICES
How we help
1. Build Your Digital Reputation Strategy
We clarify your brand positioning, identify the topics your buyers care about, and develop a strategy that turns your expertise into a discoverable and trusted online presence.
2. Create Thought-Leadership Content
We turn your executive team’s expertise into strategic, searchable content designed to educate buyers, strengthen trust, and improve long-term discoverability online.
3. Distribute Across Modern Search Channels
We distribute your expert-driven content across your website, LinkedIn, YouTube — strengthening your digital presence so your ideal buyers and AI-powered tools can better discover, understand and recommend you.
4. Find Warm Leads & Improve Performance
We monitor engagement across your content to identify warm leads for outreach and use performance insights to continuously improve your content strategy.
Your only input is sharing your expertise.
Most founders and executive teams already have the expertise buyers want to hear about. What we do is turn that expertise into a trusted digital brand presence.
Your involvement stays simple:
✓ Share your knowledge or experiences once a week
✓ Review content when needed
We'll manage the strategy, research, content planning, writing, video editing, publishing, engagement tracking, and optimization systems so your team can stay focused on running the business and making an impact.
Ogen is highly committed to her work and is present and mindful about everything she takes on. She has done an excellent job at developing The Stop's voice and committing to genuine storytelling. Ogen's creativity and knack for innovation have proven very valuable to this end.
— Veronica M, The Stop Community Food Centre
98,000+
Organic LinkedIn impressions generated in under 2 weeks.
53,000+
YouTube views, with 999% channel growth over 12 months.
81%
of competitors outperformed in campaign performance benchmarks.
A buyer who has consumed your content approaches you differently.
Buyer without prior exposure to your brand
Has little familiarity with your business
Needs more trust before engaging
Evaluates you like a stranger
Comes into calls with more uncertainty
Requires more education and reassurance
Buyer familiar with your brand and expertise
Understands how you think and solve problems
Feels trust and familiarity before the call
Approaches conversations with more confidence
Needs less convincing and explanation
Is more likely to move forward faster
What we do for your business
01
Positioning & Discoverability Strategy
We get clear on who your ideal buyers are, what problems they are trying to solve, and how your business should be positioned online so your expertise stands out clearly in your industry.
02
Content Planning
We organize your content into clear objectives, content pillars, and recurring themes so your messaging stays consistent, valuable, and recognizable over time.
03
Content production
We make content creation simple through guided weekly recording sessions supported by prompts, presentation guidance, and strategic direction so your team can communicate naturally and confidently on camera.
04
Thought Leadership Development
We help turn your executive team’s expertise into clear, authentic thought leaders that reflect who they are, what they value, how they think, and the way they support the buyers you serve.
05
Content Repurposing
We repurpose your recorded insights and presentations into different formats, from videos and graphics to written posts, allowing buyers to engage with your expertise in the format that best fits how they research and learn.
06
Multi-Platform Distribution
We distribute your content across distributed across your website, LinkedIn, and YouTube to build a connected digital presence that increases visibility across search engines, social platforms, and AI-powered discovery tools.
07
Search & AI Optimization
We optimize your organic content around buyer questions and industry topics to improve discoverability across AI-powered search tools such as Google Gemini, ChatGPT, Perplexity and Claude.
08
Lead Tracking
We monitor cross-platform engagement to help identify high-performing content, track buyer interest, and uncover opportunities to engage with prospects showing intent.
09
Reporting & Optimization
We track what content is building trust, driving engagement, and generating qualified interest so your visibility systems continue improving over time.
Note from the founder
Over the past four years, I’ve helped impact-driven brands share their expertise authentically and build stronger relationships through thoughtful social media content, communication strategies, and brand storytelling.
My work has spanned digital marketing, content creation, email marketing, and campaign execution across a range of media, all guided by a value-first approach to communication and relationship-building.
Through this work, I started noticing a growing gap: many heart-led founders and meaningful businesses were doing incredible work, but struggling to turn their knowledge and experience into a consistent trust-building system that helps prospects understand their value, enter conversations with confidence, and move through the buying journey faster.
Lona Visuals was established to help ensure good businesses and thoughtful experts transform their expertise into a trusted reputation and aren’t left behind as the internet evolves.
FAQ's
More details
What makes you different?
A large portion of content today has become a race for attention, driven by constant posting, trend cycles, and the pressure to produce more.
As a result, content creation has increasingly become focused on output rather than substance. While this approach may generate short-term visibility, it often overlooks what actually influences B2B buying decisions: trust, credibility, and a clear understanding of the experts behind the business.
B2B buyers are not simply looking for companies that appear frequently online. They want to understand who they are watching, how those leaders think, and whether their experience demonstrates the ability to solve complex challenges.
This is why we take a different approach. Rather than creating content from the outside in, we work directly with founders and executive teams to deeply understand their expertise, perspectives, and experiences, then transform those insights into authentic content that influences buying decisions.
Our goal is not simply to create more content. It is to create a valuable digital knowledge base that continues building trust over time—helping buyers discover you, become familiar with your leadership team, and feel more confident engaging with your business across social platforms and AI search environments.
How much time is required from our team?
Very minimal.
Your involvement usually includes a weekly 30-minute content interview session (optional) and approximately 15–20 minutes for content review.
Everything else, from strategy, research, content planning, scripting, editing, repurposing, publishing, distribution, search optimization, AI discoverability, engagement monitoring, lead tracking, and reporting, is handled by our team.
Which platforms do you publish on?
Depending on your plan, we'll typically publish your content for and across:
- Your website (via blog posts)
- YouTube
These channels create a public body of expertise that helps buyers discover and learn more about your consulting business while strengthening the digital presence that influences search engines and AI-powered tools like Google Gemini, ChatGPT, Perplexity and Claude.
How long before we see results?
Early visibility improvements can often be seen within the first few weeks, but long-term discoverability and authority strengthen progressively over time. Our approach is designed to build long-term visibility and trust over temporary viral reach.
What if we already create content internally?
That’s not a problem at all. In many cases, we'd work alongside internal teams to strengthen the strategy, positioning, and long-term value of the content already being created.
Rather than replacing your team, we help optimize content around buyer search behaviour, repurpose expertise into long-form authority assets, improve distribution across platforms, and ensure your content continues building visibility and trust over time.
Do you use AI?
We believe trust is built through genuine human connection, not robotic messaging, artificial engagement, or performative branding. So AI supports our workflows and efficiency, but the heart of our practical work is completely people-led.
How much is the investment?
Our partnerships typically begin at $4k/month depending on the scope, number of executives involved, and platforms we support.
This allows us to build a complete trust-building system around your expertise—from strategy and content development to publishing, optimization, and ongoing refinement.
Flexible payment options are available.